Categories

• Brand Integration
  • Best Brand Integration: Digital Best brand integration in a standalone digital video. Focus will be on creativity in communicating the brand presence non-intrusively, innovation and also in achieving that objective as well as on recall value.
  • Best Brand Integration: Digital Series Format Best brand integration in a web/digital series. A series which has funding from brands. The focus will be on how well the brand's core values are innovatively woven in the series through storyline and creative integration non-intrusively to communicate the brand's message and mark its presence as well as to enhance its recall value.
  • Best Brand Integration: Movies Best brand integration in a theatrically released movie. Ease of integration, non-intrusiveness, innovation, creative comfort to achieve effective communication of the brand as well as enhancing recall value.
  • Best Brand Integration: Music Video Best brand integration in a music video. Ease of integration, non-intrusiveness, innovation, creative comfort to achieve effective communication of the brand as well as enhancing recall value.
  • Best Brand Integration: Television Fiction Best brand integration in a fiction television series. Ease of integration, non-intrusiveness, innovation, creative comfort to achieve effective communication of the brand as well as enhancing recall value.
  • Best Brand Integration Television: Non-Fiction Best brand integration in a non-fiction television series. Ease of integration, non-intrusiveness, innovation, creative comfort to achieve effective communication of the brand as well as enhancing recall value.
  • Best Publisher: Brand Collaboration for Video A brand integrated video produced by a publisher. Ease of integration, non-intrusiveness, innovation, creative comfort to achieve effective communication of the brand as well as enhancing recall value.
  • Best Brand Influencer Collaboration for Video Best brand integration by an influencer for a video. Any video brand integration put forward by an influencer on any of the open platforms, eg. - Instagram, Youtube, TikTok, & Facebook
• Industry Sector

  Brand Films can Particpate. Focus will be on Creativity and Story Telling

  • Best Brand Film: Automobile
  • Best Brand Film: BFSI
  • Best Brand Film: Consumer Products FMCG
  • Best Brand Film: Consumer Products Consumer Durables
  • Best Brand Film: Ecommerce
  • Best Brand Film: Education
  • Best Brand Film: Entertainment & Media
  • Best Brand Film: Food & Beverages
  • Best Brand Film: Healthcare / Pharmaceuticals
  • Best Brand Film: Real Estate
  • Best Brand Film: Retail
  • Best Brand Film: Services (Telecom, Transport, Travel; Tourism, Hospitality, Fitness, Health & Wellness)
  • Best Brand Film: Social Initiative
  • Best Brand Film: Technology
• Specials
  • Best Brand Film: Series A series of short brand films produced as part of the same campaign.
  • Most Innovative Brand Videos Best use technology, gamification, and unique story line to increase engagement with consumers.
  • Best use of Social media by a Brand Best use of social media portals like Youtube, Instagram, Facebook, Twitter by a brand. Audience Targeting, innovation in creative, engagement and impact of the brand film will be an important criteria.
  • Best Creative Director Honoring the seasoned professional with leadership quality to envision the big picture, ideate, innovate, strategize and weave allied teams to achieve client's objective to deliver effective brand message creatively beyond the client's vision.
  • Gen Next Award The young professional below 35 years of age who has made waves in brand video.
  • Best In-house Content Studio by a brand Best content studio owned by a brand for creating its own brand films.
  • Best Production House/ Studio of the Year (Entries are not invited for this category) Honoring the Best Production House/ Studio for creating brand films.
  • BrandVid Mover & Shaker of the Year (Entries are not invited for this category)